Facebook is rapidly becoming an essential part of many businesses' online strategy, and employing an effective optimization strategy is an important step in ensuring your content reaches the largest targeted audience possible. Facebook is making a serious attempt to compete with the primary search engines in becoming the visitors' place of choice for finding the content they need.
Tradition search engine optimization consists of on-page and off-page tactics, together with a significant amount of keyword targeting and link-building. But unlike traditional SEO, Facebook optimization adds a more complex layer of social interaction that has a fundamentally more important effect on the popularity of your page and its contents.
http://business.ezinemark.com/does-seo-work-for-facebook-pages-16bf45fe0bc.html#ixzz13P7F64xJ
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